Elegance Semi-permanent Hair Color 120mlThe new semi-permanent color from Elegance plus has a formula that does NOT contain damaging ammonia or peroxide. It is a safe product that men and women can enjoy. This might be used to add just a few highlights or even all over color. Try it on your face to fill out and give you a full beard appearance. This is the perfect semi-permanent hair color to make your hair designs really pop and stand out. You now have an option to test out that new look before committing to it. Whether your hair is naturally blond or uncolored at all this Elegance plus semi-permanent color will work for you.How to use Apply directly to dry face or hair. Application time will vary based on depth of color desired. You can expect 5 minutes for the lightest color deposit up to 20 minutes for the maximum color result. Rinse off thoroughly when complete. Do not shampoo for a min of 24 hours.