Platinum Bleaching Cream?combines an excellent lightening efficacy with a protective action and treatment of hair during the bleaching process from natural plant extracts and oils, plant stem cells culture extract, hyaluronic acid, argan oil, olive oil and shea butter.During the bleaching process, hair loses its original moisture and elasticity and the resistance to breakage. Hyaluronic acid restores the natural moisture inside de fibre. The recovery of natural moisture level makes the fibre normalise its original flexibility and elasticity, and consequently its resistance to breakage.Use: Reset: to change colour Peeling colour: for colour replacement Bleaching: up to 9 shades